What We Do
Your Social AOR.
Coolr has masterminded some of the most talked about campaigns and brand moments in social
Social-first and mobile-first by design, we combine sharp strategic thinking with standout creative and storytelling – helping brands earn attention, shaping culture and driving real impact.
What sets us apart is how we work.
We bring the rigour of a strategic agency with the speed and instinct of a social publisher, allowing us to move at the pace and deliver award-winning programmes that people actually care about.
We partner with some of the world’s most high-profile consumer brands, developing original, scalable ways to connect with their audiences at scale.
From hero campaigns and always-on social, to influencer and creator programmes and reactive cultural moments, Coolr operates as a true 360 social agency – built for how brands show up today.
Strategy
Social moves fast. We help brands cut through with clear, social-first strategy that delivers real impact.
Every Coolr partnership starts by defining where a brand should show up, how it should behave, and what success looks like – all aligned to wider business goals.
find out moreCreative
Coolr is known for creating social-first ideas that to cut through, travel fast and actually land with audiences.
At Coolr, creativity is built for the realities of social – ideas that feel native to platforms, move at the speed of culture and social culture while always remaining unmistakably on-brand.
From large-scale campaigns to the smallest moments, we treat every brand interaction as an opportunity to earn attention and spark conversation.
find out moreContent
Through Coolr Studios, we produce social-first content designed to perform across platforms – from large-scale productions to fast, native content shot on mobile, and everything in between.
What matters isn’t the size of the shoot, but how the content lands.
We create and deliver hundreds of pieces of content every month for brands across organic and paid, tailoring formats, tone and execution to each platform to maximise relevance and performance.
find out moreInnovation
Innovation in social isn’t optional – it’s how brands stay relevant.
At Coolr, we live inside platforms, formats and behaviours as they evolve to ensure our clients stay ahead of this ever-changing landscape. We know that what worked for a brand last year may not work today so evolution and constant innovation is key.
find out moreInfluencer
Creator marketing isn’t a channel. It’s a growth engine.
At Coolr, we help brands build influence by embedding creators at the heart of their social strategy – not bolting them on as an afterthought. Our approach connects brands with audiences in ways that feel credible, relevant and designed to scale.
We partner with creators as storytellers, not media placements. That means work that feels native to platforms, aligned to brand ambition, and built to perform – whether through long-term ambassador programmes or high-velocity creator ecosystems around specific moments, markets or passion points.
Our creator work spans the full spectrum: from global, always-on partnerships to local and nano-creator programmes designed to drive relevance, trust and conversion where it matters most.
find out moreCommunity
In social, brands aren’t built by posting in isolation. They’re built in the feed, the comments and the moments in between.
At Coolr, we help brands show up as active, relevant participants in culture – not just broadcasters. Our community and editorial teams operate at the speed of social, shaping how brands sound, respond and behave in real time.
Deeply embedded in social culture, our teams are constantly tracking trends, conversations and sentiment to identify where brands can meaningfully join in.
Not every moment matters – but the right ones can transform how a brand is perceived.
find out moreMeasurement and Analytics
We use data to make better decisions – not just better dashboards.
At Coolr, we measure what matters, combining platform analytics with real-time social and cultural insight to understand performance, audience behaviour and opportunity as it happens.
find out moreTikTok
Coolr is an official TikTok marketing partner, helping global brands grow, engage and perform on TikTok through high-impact paid and organic content.
As one of the earliest partners of the platform, we have a true depth of experience and knowledge that success on the platform isn’t about repurposing ads – it’s about creating content that feels native, culturally relevant and built for discovery.
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