Transforming brands’ social channels at the speed of social
Our dedicated editorial team of copywriters, community managers and social creatives are known to lead the way in the industry.
Totally plugged into the world of social culture, they are constantly monitoring social media for opportunities to elevate our client’s presence in this space.
Our work combines both proactive content calendar creation with reactive comms ensuring the brands we work with are part of the conversation in real time, as and when it happens. We are in the channels, when the news breaks, so missing opportunities for brands to get involved, isn’t going to happen.
We are famous for our newsroom approach that inserts brands into the relevant conversation, in a way that works for both the brand and the environment it appears in; whether that is Twitter, Instagram, TikTok or Facebook.
Speed of social
The team are genuine experts at developing and maintaining a brand’s social tone of voice and are fully plugged into real-time conversations, trending memes and formats, monitoring sentiment, encouraging engagement and even driving advocacy.
ICYMI, we created Burger King’s most liked tweet of all time; helped PepsiMax steal Christmas from the ‘other cola’; got ITV’s 1% Club trending for 10 weeks on a run, and created a cultural moment across America for Lyft.
On TikTok, it’s how we drove millions of views for Burger King thanks to a trending song, and how we used a meme to explain why life is better in Dolby.
Drop us a line if you want to hear how our editorial team can transform your social following.
Coolr is an independent social media agency that understands how to unleash the power of your community.