Doritos: Twitch Rivals
As part of their wider Make Your Play campaign, Doritos partnered with Twitch Rivals to sponsor their streamed tournaments across a range of popular games including Minecraft, Rocket League and Call of Duty: Warzone.
We helped Doritos jump into the world of streaming and remind players of the perfect gaming snack. With a wide range of games involved, we brought Doritos to the fans and got them engaging with live conversations as viewers tuned in.
Across three days of tournaments we managed live reactive and conversations with fans and players alike, seeing over 100k impressions in total and engagement from some of the top streamers and tournament winners.